1. Identify High-Value Add-Ons
- Flea & Tick Treatment: Offer as a premium option during grooming appointments.
- Aromatherapy Baths: Promote soothing lavender or eucalyptus treatments for anxious pets.
- Nail Grinding vs. Clipping: Position grinding as a gentler, more precise upgrade.
2. Train Staff on Soft-Sell Techniques
- Highlight Benefits: Teach groomers to mention how add-ons improve pet comfort and health.
- Bundle Suggestions: “Most clients pair the aromatherapy bath with a teeth-cleaning service.”
- Demonstration Kits: Show before-and-after examples of coat conditioners or specialty shampoos.
3. Leverage POS Prompts & Bundles
- Automated Prompts: Use Franpos POS to suggest add-ons at checkout based on service history.
- Predefined Bundles: Create “Spa Package” bundles—bath, conditioner, nail grind at a discount.
4. Incentivize with Loyalty Points
- Double Points Days: Offer extra loyalty points for purchasing add-ons on slow weekdays.
- Referral Bonuses: Reward existing customers who refer friends for grooming services with add-on credits.
5. Track Performance & Iterate
- Conversion Rates: Monitor the percentage of appointments including add-ons.
- Revenue Lift: Compare average ticket value before and after implementing upsell strategies.
- Feedback Loop: Survey pet owners on desired services and refine add-on menu accordingly.
