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Knowing When to Expand to a Second Location

You’ve done the hard part—you’ve taken an idea and made it a reality by forming a business and cultivating a dedicated and growing customer base. You’ve literally beaten the odds stacked against you and you’ve generated revenue. So much so, in fact, that you’ve got your eyes set not internally to your current location,

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Customer Relations 101: Building Brand Ambassadors

We’ve been talking about building on your customer relations for months now—so now it’s time to wrap up our series with the exact type of customer all businesses are going after! It’s one thing to have loyal customers–people who come back to your store time and time again in order

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